Content is key to getting found online. This includes the content that you create on your website and blog, as well as through your social media profiles. The ability to share content easily through social media profiles is essential.
Organizations that blog on a consistent basis receive 55 percent more website traffic than those that do not. Creating and managing a comprehensive content creation program is key to digital marketing success.
Google and other search engines reward websites that create and share relevant information. This helps with Search Engine Optimization (SEO). In addition, writing timely, interesting blog posts will help validate your position as an industry expert. We help companies blog and work with you to manage it on an ongoing basis (providing blog posts and/or topics).
Here’s another fact: 70 percent of the links clicked on by website visitors are organic – not paid. What does this mean? If you want users to find you online organically, you need to create and promote strong content that will help you be found when users search for your industry keywords.
Visual content creation is now the fastest-growing area of digital marketing. Videos and photos on Instagram and Facebook are skyrocketing in popularity. Pinterest generates more referral traffic for businesses than Google+, YouTube, and LinkedIn combined. How are you leveraging this platform and what kind of content are you creating so users can find you?
"Explainer" Video creation
development and management
(writing and posting)
Ebooks, white papers, and special reports
(photos, infographics, etc.)