Are Press Releases Still Worthwhile For Companies and Marketers?

It’s a valid question: Are press releases still worthwhile for companies and marketers? The short answer is “yes” but the longer answer is well-explained in this post from MarketingProfs:  

 

Just as press releases were about to go the way of the horse and buggy, SEO saved that workhorse of public relations. But Google again changed the rules, stripping most…

 

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Published September 27, 2013 by David Kaufer.
Categories: Press Releases, SEO