A Crash Course in Content Marketing
For small or mid-sized businesses, content marketing can seem like an avalanche. B2B marketers employ an average of 13 different tactics while B2C usually use 12. With so much to do with blogs, articles, white papers, videos, podcasts, and you name it, where is business suppose to begin? Which tactics are easily produced, maintained, or outsourced?
Well, Feldman Creative and Venngage came together to make an awesome infographic that’s a crash course to 11 popular content marketing tactics. It covers the benefits and “sweet spots,” that is where the content works best, along with notes on outsourcing cost and difficulty to maintain. Give it a look!